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FLI Energy launches new brand identity

Company-wide rebranding effort is in response to FLI Energy's growing renewable business units.

FLI Energy, one of the UK's leading anaerobic digestion plant EPC contractors, has launched its new brand identity in conjunction with its parent company FLI Group and other subsidiaries. According to Declan McGrath, FLI Energy’s managing director, The FLI Group's rebranding is in response to the growing success of its businesses and demand for its services. The move also coincides with FLI Group's 25h anniversary.

"This important milestone makes for the right timing for this launch," McGrath explained. "Our rebranding exercise also acknowledges the increasing prominence of biogas energy development in the UK and internationally, and the significant growth of FLI Energy over the years. It is a clear message to the industry that we are leaders in this market for anaerobic digestion plant delivery.”

The goal of the rebranding initiative, McGrath notes, is to reinforce FLI Energy’s market positioning to reflect its forward-looking business strategy of providing high-quality design and construction services to companies at the forefront of biogas energy deployment. To date, FLI Energy's plants have a combined electrical output of 52,000 MWh each year – enough to power more than 6,500 homes, potentially diverting nearly 100,000 tonnes of biodegradable waste from landfill. 

FLI Energy's focus this year will be trained on the decarbonisation of the gas grid. According to McGrath, the company will be completing projects designed to contribute more than 15 million cubic meters of gas to the grid. This alone is the electrical equivalent of powering over 8,000 homes, he noted.

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Bioenergy  •  Energy efficiency  •  Policy, investment and markets